Dawsons Property Case study
NicheCom has helped Dawsons to boost their market share in the regions that they operate within, including Swansea, Gower, Llanelli and Carmarthenshire.
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8
No of branches using NicheCom
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5+
Years working with NicheCom
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14,500
No of photos per year
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720
Floorplans per year
The challenge
Delivering a high quality marketing solution
Dawsons were looking to improve their property photography and were seeking an agency that could deliver the same quality of imagery for each home they were marketing. They have no in-house photographers so were looking for an agency that could provide a complete marketing solution.
Dream outcome
- High quality photography showcasing all properties within their best light
- Single visit solution
- Standing out among the local competition
- Winning more instructions and gaining market share
Our solution
A marketing partner they can rely on
NicheCom were able to offer all of the marketing services required by Dawsons, including photography, floorplans, drone, property videos and EPCs in a single property visit. Dawsons no longer had to source freelance photographers to support their marketing and could enjoy peace of mind that high standards would be maintained. NicheCom’s payment collection team are able to deal directly with vendors, removing any pain points for Dawsons when settling the bill for the marketing package.
Services delivered
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Drone photography
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Property photography
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Floorplans
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EPCs
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Property marketing videos
Just wanted to thank you for the great photography that helped us get one of our properties sold really quickly. The buyers were not familiar with the area so when I asked what encouraged them to view, they said they were drawn to the property because of the fantastic photographs of the house and garden!
Cat Sollis, Marketing Manager, Dawsons
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